lower

Definition

adjective
smaller or less high
Examplesa lower rate of interest • Sales were lower in December than in November.
verb
to make something smaller or less expensive
Examplesto lower prices to secure a larger market share • Industrialists have asked the bank to lower interest rates.

"Canadian and European negotiators agreed to a deal under which Canada could keep its quotas but lower its import duties" [Globe and Mail (Toronto)]

Use lower in a sentence

You should try and look for resources when they have lower value and stock up before they rise back up again.

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The marketing manager insisted on the idea that the best course of action was to lower the advertising budget this quarter.

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By adopting newer technologies our company was able to lower its overall operating expenses primarily in the form of reduced labor costs.

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