cross-selling Definition

cross-selling

Definition

The strategy of pushing new products to current customers based on their past purchases. Cross-selling is designed to widen the customer's reliance on the company and decrease the likelihood of the customer switching to a competitor.

This content can be found on the following page:

Reproduction of all or part of this glossary and/or this page, in any format, without written consent is prohibited. If you have questions about this dictionary please feel free to contact us feedback\@\investorguide.com

email
print
cite
link
translate
share

cross-selling is ...
... part of the Business subject.

Featured Sponsor