Situation in which the net amount
received by a company
in revenue is less
than the net amount projected
. For example, suppose a company had projected expenses
of $100,000 and projected revenues
of $150,000. If its actual
expenses were $125,000 and its actual revenue were $150,000, it would have a revenue deficit of $25,000. In other words, its net revenue would be $25,000 less than projected.