competition-based pricing


A method of determining the price at which a particular product is sold based on the prices of competing products rather than on the cost of production or the amount of demand from customers. Competition-based pricing can be effective when the average price of competing goods is noticeably different from prices suggested by production cost or demand.

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You should do your best to offer good competition-based pricing so that you can steal somecustomers from your competitors.

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The competition-based pricing was used to get us used to focusing on the market demand for our particular manufactured good.

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We did not worry about competition-based pricing because we felt as though we knew what we were doing and did not need to pay attention to anyone else.

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