fragmented industry


An industry in which there is no clear leader in market share, and no one company determines the direction in which the industry is going. It is more difficult to predict market trends for fragmented industries than for industries with a clear market leader.

Use fragmented industry in a sentence

If you find that you are in a fragmented industry you need to figure out a way to get the most you can.

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He worked in a fragmented industry and I thought the layout of it was sort of chaotic and really hard to handle.

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You should try and make sure you are not getting involved in a fragmented industry that may make things harder for you.

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