driving forces


The internal and external factors that influence the decisions and policies an organization makes to stay competitive. Internal forces include core capabilities, employee turnover, product and technological innovation; external forces include economic conditions, competition, demographic changes, technological evolution, social trends, local and national politics, and environmental issues.

Use driving forces in a sentence

You should always know what any driving forces on your product are and be able to adapt with them if you need.

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They knew they had to change their HR policies. The driving forces behind it was the constant turnover within the organization, and lack of stability.

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Although Joyce had long thought that using social media to advertise her catering business was foolish, driving forces of the youth culture made her see the advantage.

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