goodwill
An intangible asset which provides a competitive advantage, such as a strong brand, reputation, or high employee morale. In an acquisition, goodwill appears on the balance sheet of the acquirer in the amount by which the purchase price exceeds the net tangible assets of the acquired company.
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social capital
acquisition accounting
stockout costs
institutional advertising
tangible net worth
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economic book value
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letter of collection
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cost of poor quality
dangling debit
emotional capital
going-concern principle
going concern value
gone concern
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goodwill is ...
... part of the Investor Relations subject.
... an essential investing term.







