predatory pricing


An anti-competitive measure employed by a dominant company to protect market share from new or existing competitors. Predatory pricing involves temporarily pricing a product low enough to end a competitive threat.

Use predatory pricing in a sentence

Because it makes it difficult for a new business to get started, the practice of predatory pricing by large companies is unfair.

​ Was this Helpful? YES  NO 5 people found this helpful.

The predatory pricing strategy was effectively creating an additional barrier to entry so the competition for suppliers was not much.

​ Was this Helpful? YES  NO 10 people found this helpful.

Some have accused the large hardware store of predatory pricing after they began to sell their lumber goods at cost following the opening of a new hardware store two miles away from them.

​ Was this Helpful? YES  NO 2 people found this helpful.

Show more usage examples...

Browse Definitions by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
predatory lending pre-depreciation profit