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strategy


Definition
Long-term action plan for achieving a goal.

Related Terms

investment strategy -  More

balanced investment strategy -

defensive investment strategy -  More

Related Terms on BusinessDictionary

asset-led marketing
focus strategy
market-led marketing
differentiation strategy
generic strategies
low cost strategy
browsing
product-market growth matrix
surfing
tactics
product adaptation
objectives and task method
sales management
introduction stage
strategic decision
pull promotional strategy
internal recovery
marketing plan
low-cost country sourcing (LCCS)
Ansoff matrix
game theory
positioning
market penetration pricing
collaboration
systems selling
pricing policy
harvesting strategy
mission statement
behavior segmentation
sales campaign
dysfunctional
majority fallacy
comparison shopper
Ramsey pricing
Generation Y
enterprise architecture
management buy in
concentrated growth
reference pricing
import substitution
multi-brand strategy
benefit segmentation
upselling
second source
enterprise risk management (ERM)
technique of delivery
information engineering (IE)
narrow and deep
bleeding edge
segmentation strategies
environmental forecasting
management rights
continuous advertising
product definition
niche marketing
core activities
test market
product development process
integrated marketing
bull spread
selective advertising
event driven investing
undifferentiated marketing
product led
intercommodity spread
strategic objective
business continuity program
seven S model
top management
corporate strategic planning
value based planning
promotional pull strategy
intracommodity spread
oligopoly
business game
external dependence
market conduct
crown jewel defense
promotional push strategy
organizational planning
business management system
shotgun approach
flanking
market coverage
customer driven
work around
remote journaling
organizational structure
situation analysis
flexible specialization
market coverage strategy
customer relationship management (CRM)
key process
pac man defense
flighting
market driven
strategic statement
phased introduction
flip-in right
market ecology
demarketing
kickoff meeting
global sourcing
steering committee
piggyback marketing
adaptive mode
demographic segmentation
knowledge management
push promotional strategy
piggyback promotion
captive product
adaptive organization
development strategy
knowledge structure
quality tool
career management
advertising brief
marketing strategy
devil's advocate
laddered portfolio
quick response
strategic direction
planning mode
market neutral strategy
perfect rationality
diagonal spread
line extension
category management
strategic driver
strategic plan
strategic gap analysis
market opportunity evaluation
promotion policy
recency strategy
differentiated marketing
logistics
caucus
market penetration
atlantic spread
reference document
recycling
intensive distribution
cause related marketing
strategy risk
positioning statement
grand strategy
backbone firms
targeting strategy
retention of risk
chasing demand
prestige pricing
mass marketing
balanced investment strategy
transformational change
rifle approach
diversified firm
low price strategy
cognitive psychology
SWOT analysis
guiding principles
media plan
management consulting
risk transfer
dominant action
macro environment
butterfly spread
searching
promotional message
tactical
benchmarking
operations management
exit strategy
vertical spread
public domain
business plan
pull
business expansion
flipping
strangle
growth strategy
bear spread
equity fund
cash and carry
risk management
corporate policy
calendar spread
game
long straddle
innovation
short straddle
tender offer
push
straddle
capacity
asset allocation
concept
planning
hedging
diversification
SELECT
marketing
monetary policy
pricing

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