Customer Relationship Management. Those aspects of a business strategy which relate to techniques and methods for attracting and retaining customers.

Use CRM in a sentence

Our CRM services were really great in our company and they put the customer first whenever they did business, which was cool to see.

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Our corporation has decent CRM stats thus far, but we can definitely improve our customer recommendations scores if we follow these guidelines.

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When Sprint failed to meet customer expectations of reliability and coverage, the CEO put a whole team on CRM to make sure that the concerns of dissatisfied customers were addressed and that they would remain loyal to the company.

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