churn rate


For any given period of time, the number of participants who discontinue their use of a service divided by the average number of total participants. Churn rate provides insight into the growth or decline of the subscriber base as well as the average length of participation in the service.

Use churn rate in a sentence

The churn rate was in and we saw that things were not going so good, so we decided to change how we approached it.

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I sent out churn rate ratios to some of my investors to let them know about growth and decline. This service is included for all my investors.

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The churn rate for our company was very low in 2014, thefore we have retained many customers that have stayed loyal and renewed their conrtacts.

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chronological order burn rate