Value Investing: for Disciplined Investors Value Stocks

Value Investors During a Recession

One breed of investors uses recession much like a sale at the local department store. Referred to as value investing, this technique involves looking at a fallen stock not as a failure, but as a bargain waiting to be scooped up. Knowing that better times will eventually return in the economy, value investors use bear markets as buying sprees, picking up high-quality companies that are selling for cheap.
Source: http://www.investopedia.com/articles/02/100402.asp